Cosmoon Media — Google Ads for Ecommerce

The Problem

Most Google Ads Accounts Are Actively Losing Money.

The algorithm now rewards precision, structure, and intent above all else. Your current setup probably wasn't built for this.

⚡

Your ads die fast. Budget goes to waste.

Winning campaigns fatigue in days. The moment performance drops, spend is wasted and a slow optimization loop compounds the loss.

📦

Scaling spend destroys your ROAS.

Every time you increase ad spend, efficiency tanks. Margins compress at exactly the moment you're trying to grow.

🏆

Competitors with better structure dominate.

Brands with cleaner feeds, smarter bidding, and tighter structure win the auction every time. You're funding their growth.

🔄

Growth feels like a gamble, not a system.

Without proper negative keyword strategy and bid management, results become unpredictable. Scaling starts to feel impossible.

Bing vs Google ROAS comparison — real client data

📈

Bing Ads · Supplement Brand 22× ROAS · $1.03M Revenue

Proven Results

From Wasted Spend to Scalable Revenue.

Six real campaigns. Real data. Real ecommerce brands across Google, YouTube, and Bing — each with a specific problem, a deliberate fix, and results you can verify.

Supplements · Bing Ads

22× ROAS

$1,032,908 Revenue Generated

A supplement brand spending $2M+ on Google with a compressed 3.88× ROAS — completely ignoring Bing. Their ideal customer (health-conscious adults 40–65) browses predominantly on Microsoft. We opened the channel in under a week and added $1M+ in incremental revenue at 22× ROAS — nearly 6× better than their Google performance.

Ad Spend$47,122

Revenue$1,032,908

PlatformBing Ads

FnB Ecom Brand · YouTube Ads

12× ROAS

$6,850,000 Annual Revenue

This brand had plateaued — every attempt to scale Search destroyed ROAS. The problem was demand saturation. We built a full YouTube funnel to manufacture demand upstream, then converted it downstream. Result: $6.85M in annual revenue at a consistent 12×.

Ad Spend$535,000

Revenue$6,850,000

PlatformYouTube Ads

Beauty Brand · Google Ads

8× ROAS

€310,000 in 28 Days

Previous agency: "set it and forget it" for months. Budget funnelling into underperforming ad groups, best products starved of spend. We audited, restructured by category, shifted budget toward high-margin lines, and scaled 40% in four weeks. Best month in account history.

Ad Spend€42,900

Revenue€310,000+

Period28 Days

Home & Kitchen · Google Ads

6.17× ROAS

$1,080,000+ in One Quarter

This brand had burned through budget twice in-house. SKU codes as product titles. No negatives. Manual CPC with zero conversion data. We rebuilt everything — feed, structure, bidding — then scaled from $20K to $60K/month while holding 6×+ ROAS throughout.

Ad Spend$175,000

Revenue$1,080,000+

Period3 Months

Apparel · BFCM · Google Ads

10× ROAS

$141,000 · BFCM 2024

First time running paid ads. Six weeks before Black Friday. We built the entire Google Ads account from scratch, ran a pre-BFCM warm-up to seed the algorithm, then hit the sale window with urgency-led creative and real-time daily budget management. $100K+ in revenue. 10× ROAS. First BFCM.

Ad Spend$13,500

Revenue$141,000

EventBFCM 2024

FnB Ecom Brand · Google Ads

6× ROAS

$618,000 Revenue · Nov–Jan

A brand with inconsistent spend and no systematic bidding strategy. We restructured the account, cleaned up audience signals, and implemented proper conversion tracking. The result: $618K in purchases at 6× ROAS over a 60-day window — the strongest period in their account history.

Ad Spend$103,000

Revenue$618,000

PlatformGoogle Ads

Start With a Free Audit →

Why Cosmoon Media

Your Ad Problems Solved Here.

See how a properly managed account stacks up against what most brands are still running — slower, costlier, and nearly impossible to scale.

The Challenge

In-House / Generic Agency

With Cosmoon Media

Speed to Results

✕2–6 weeks from brief to live

✓Under 2 weeks, every time

Monthly Cost

✕$600–$1,200+ across tools & freelancers

✓One flat monthly investment

ROAS Accountability

✕Vanity metrics, inconsistent reporting

✓Real margin-calibrated ROAS targets

Scale

✕More spend = more chaos

✓Structured scaling, same ROAS

Platform Coverage

✕Usually just one channel managed

✓Google · YouTube · Bing, all managed

Ad Testing

✕Slow iteration — weeks to organise

✓Rapid A/B creative packages

Bottom Line

Expensive, slow & unpredictable

Faster, leaner & built to scale

How It Works

From Free Audit to Fresh Revenue
in Under Two Weeks

No bloated onboarding. No months of back-and-forth. We move fast because your ad account can't wait.

01

🔍

Free Audit

We analyse your full account — structure, bidding, feed quality, spend efficiency. You get a written breakdown of exactly what's broken.

02

🏗️

Rebuild & Structure

Before we scale, we fix the foundation. Proper feed titles, negative keywords, campaign architecture, margin-calibrated tROAS targets.

03

🚀

Launch & Optimise

We go live and iterate daily. Real-time budget management, creative testing — every decision grounded in your actual margins.

04

📈

Scale What Works

Once the account is profitable and structured, we scale spend while holding ROAS. Cross-channel expansion when the data justifies it.

Built Different

Managed Better. Results First.

🌐

All Platforms. One Point of Accountability.

Google Search, Shopping, Performance Max, YouTube Ads, and Bing — managed together so every channel compounds the others.

📊

Transparent Reporting. No Vanity Metrics.

You see exactly what we see — ad spend, revenue, ROAS, and efficiency at every level. We report on what actually grows your business.

🏗️

Structure Before Spend.

Most agencies push budgets before the foundation is right. We audit, rebuild, and optimise before we scale — because scaling broken accounts loses money faster.

⚡

Demand Generation, Not Just Capture.

When you've hit your search ceiling, we build YouTube and upper-funnel strategies that manufacture demand — so growth doesn't depend on existing search volume.

🎯

Margin-Calibrated Bidding.

We set tROAS targets against your actual margins — not Google's defaults. Every bidding decision is grounded in what makes your business profitable.

💡

Incrementality That Matters.

From Bing to BFCM strategy, we find channels your competitors ignore. Like $1M+ from a Bing account that took under a week to launch.

Niche	Platform	Spend	Revenue	ROAS
Supplements	Bing Ads	$47K	$1.03M	22×
FnB Ecom Brand	YouTube Ads	$535K	$6.85M	12×
Beauty	Google Ads	€42.9K	€310K+	8×
Home & Kitchen	Google Ads	$175K	$1.08M+	6.17×
Apparel (BFCM)	Google Ads	$13.5K	$141K	10×
FnB Ecom Brand	Google Ads	$103K	$618K	6×

FAQ

Common Questions

What does the free audit cover?

We review your full account structure, campaign settings, bidding strategy, product feed quality, negative keyword lists, and overall spend efficiency. You get a written breakdown of what's working and what isn't.

How long does it take to see results?

Most brands see improved ROAS within the first two weeks of a rebuild. Scaling to new highs typically happens within 60–90 days once the foundation is properly structured and the algorithm has conversion data.

What platforms do you manage?

Google Search, Google Shopping, Performance Max, YouTube Ads, and Microsoft Bing Ads. We manage the full paid search ecosystem — not just one channel in isolation.

What ad spend level do you work with?

We work best with brands spending $5K/month or more on ads, or those ready to scale to that level. Below that threshold, the economics of proper management don't work in your favour.

What verticals do you specialise in?

Ecommerce: supplements, beauty, apparel, home & kitchen, and adjacent DTC categories. If you sell physical products online, we almost certainly have directly relevant experience.

What does your reporting look like?

Weekly performance reports covering ad spend, revenue, ROAS, and key account changes. No hiding behind vanity metrics — if something isn't working, we tell you directly and tell you why.

Your Search for a Google Ads Partner Ends Here.

Most Google Ads Accounts Are Actively Losing Money.

Your ads die fast. Budget goes to waste.

Scaling spend destroys your ROAS.

Competitors with better structure dominate.

Growth feels like a gamble, not a system.

From Wasted Spend to Scalable Revenue.

Your Ad Problems Solved Here.

From Free Audit to Fresh Revenue
in Under Two Weeks

Free Audit

Rebuild & Structure

Launch & Optimise

Scale What Works

Managed Better. Results First.

All Platforms. One Point of Accountability.

Transparent Reporting. No Vanity Metrics.

Structure Before Spend.

Demand Generation, Not Just Capture.

Margin-Calibrated Bidding.

Incrementality That Matters.

All Case Studies

Free Google Ads Audit.
No Pitch.

Common Questions

Stop Leaving Revenue
on the Table.

Your Search for a Google Ads Partner Ends Here.

Most Google Ads Accounts Are Actively Losing Money.

Your ads die fast. Budget goes to waste.

Scaling spend destroys your ROAS.

Competitors with better structure dominate.

Growth feels like a gamble, not a system.

From Wasted Spend to Scalable Revenue.

Your Ad Problems Solved Here.

From Free Audit to Fresh Revenuein Under Two Weeks

Free Audit

Rebuild & Structure

Launch & Optimise

Scale What Works

Managed Better. Results First.

All Platforms. One Point of Accountability.

Transparent Reporting. No Vanity Metrics.

Structure Before Spend.

Demand Generation, Not Just Capture.

Margin-Calibrated Bidding.

Incrementality That Matters.

All Case Studies

Free Google Ads Audit.No Pitch.

Common Questions

Stop Leaving Revenueon the Table.

From Free Audit to Fresh Revenue
in Under Two Weeks

Free Google Ads Audit.
No Pitch.

Stop Leaving Revenue
on the Table.